We apply the philosophy of Mission Leadership to drive superior business performance. Mission Leadership is a truly holistic approach to business execution and starts with understanding the aspirational vision for the organization. Once an organization has clarity on “where it is going,” each individual must understand “what is my role in achieving it?”

This clarity drives alignment, instills a sense of personal accountability, and promotes the independent thought and agility necessary to deliver mission-critical results despite obstacles faced. It requires outstanding leadership and high performance teamwork to be successful.

Case Study:
Putting the Fizz Back Into Flattening Performance: Creating High-Performing Teams at a Coca-Cola Hub

MISSION PLANNING - Setting the Vision
MISSION ANALYSIS – Creating Dynamic Alignment

Mission Analysis clarifies the alignment of the business strategy throughout the leadership of an organization. These cascading sessions help drive clarity and alignment through the organization so that every individual fully understands their Part in the Plan, their operating boundaries, and what the priorities are to achieve their Mission. Transparency, accountability, confidence and commitment are all desired outcomes. The Mission Status Review (MSR) process, conducted as regular follow up meetings, provides long-term handrail support and discipline for teams to truly adopt the ML philosophy and achieve their Missions throughout the fiscal year.

Advancing Opinions:
Damian McKinney talks
Mission Analysis.
OPERATIONAL REHEARSAL – Pressure Testing Your Strategy
HIGH PERFORMANCE TEAMS – Unlocking Potential
ADVANCE DASHBOARD – Empowerment through Transparency
INTEGRATED BUSINESS LEADERSHIP – Transforming Leaders in the Context of Your Business
We believe that leaders seek out leaders. And that’s why McKinney Rogers is consistently engaged by world-class organizations all over the globe to help them equip and inspire their people to achieve the extraordinary. Our battle-tested methodologies result in tangible and lasting results that contribute to measurable growth. To find out more, please see our case studies.

Here are just a few of the companies that we have helped to turn visions into reality through superior Business Execution.
  • Aleris
  • Allianz
  • Astro
  • BAA (British Airports Authority)
  • Bacardi
  • Bank of Tokyo Mitsubishi-UFJ
  • BBC
  • Bombay Sapphire
  • Burberry
  • Charmer Sunbelt
  • Coca Cola Kenya
  • Computer Warehouse Group
  • Conrad Hotel
  • Dewars
  • East Africa Packing Industries
  • East African Breweries Limited
  • Eristoff
  • GlaxoSmithKline
  • Grey Goose
  • Grohe
  • HBO
  • Heineken
  • Itochu Shokuhin
  • ITV
  • J.P. Morgan
  • KAO Brands
  • KCB Bank Group
  • Kenya Airways
  • KPLC
  • Lamnalco
  • Level 3 Communications
  • Lockheed Martin
  • Martini
  • Nampak Plastics
  • NFL International
  • Openwork
  • Pfizer
  • PPG
  • TEAM Enterprises
  • Tenzing Wine & Spirits
  • UK Foreign and Commonwealth Office
  • Wal-Mart
  • Wal-Mart Canada
  • Wal-Mart Brazil
  • Wal-Mart Mexico
  • Wirtz Beverage Group