We apply the philosophy of Mission Leadership to drive superior business performance. Mission Leadership is a truly holistic approach to business execution and starts with understanding the aspirational vision for the organization. Once an organization has clarity on “where it is going,” each individual must understand “what is my role in achieving it?”

This clarity drives alignment, instills a sense of personal accountability, and promotes the independent thought and agility necessary to deliver mission-critical results despite obstacles faced. It requires outstanding leadership and high performance teamwork to be successful.

Case Study:
Putting the Fizz Back Into Flattening Performance: Creating High-Performing Teams at a Coca-Cola Hub

MISSION PLANNING - Setting the Vision
MISSION ANALYSIS – Creating Dynamic Alignment
OPERATIONAL REHEARSAL – Pressure Testing Your Strategy

Having cascaded the plan prior to execution we pressure test it. The key is to objectively test assumptions, face risks, encounter unknowns and pressure test the execution of the plan. Every Mission should be rehearsed and checked before executing. Competitor and Market events are actively promoted by supporting teams to challenge the strategy and leadership of the business. Key outcomes include a better-aligned plan with increased chances for success, identified contingencies and confidence within the team.

Advancing Opinions:
Damian McKinney talks
Operational Rehearsal.
HIGH PERFORMANCE TEAMS – Unlocking Potential
ADVANCE DASHBOARD – Empowerment through Transparency
INTEGRATED BUSINESS LEADERSHIP – Transforming Leaders in the Context of Your Business
We believe that leaders seek out leaders. And that’s why McKinney Rogers is consistently engaged by world-class organizations all over the globe to help them equip and inspire their people to achieve the extraordinary. Our battle-tested methodologies result in tangible and lasting results that contribute to measurable growth. To find out more, please see our case studies.

Here are just a few of the companies that we have helped to turn visions into reality through superior Business Execution.
  • Aleris
  • Allianz
  • Astro
  • BAA (British Airports Authority)
  • Bacardi
  • Bank of Tokyo Mitsubishi-UFJ
  • BBC
  • Bombay Sapphire
  • Burberry
  • Charmer Sunbelt
  • Coca Cola Kenya
  • Computer Warehouse Group
  • Conrad Hotel
  • Dewars
  • East Africa Packing Industries
  • East African Breweries Limited
  • Eristoff
  • GlaxoSmithKline
  • Grey Goose
  • Grohe
  • HBO
  • Heineken
  • Itochu Shokuhin
  • ITV
  • J.P. Morgan
  • KAO Brands
  • KCB Bank Group
  • Kenya Airways
  • KPLC
  • Lamnalco
  • Level 3 Communications
  • Lockheed Martin
  • Martini
  • Nampak Plastics
  • NFL International
  • Openwork
  • Pfizer
  • PPG
  • TEAM Enterprises
  • Tenzing Wine & Spirits
  • UK Foreign and Commonwealth Office
  • Wal-Mart
  • Wal-Mart Canada
  • Wal-Mart Brazil
  • Wal-Mart Mexico
  • Wirtz Beverage Group